The free-to-play MMO model is becoming more and more commonplace in the present day. Whether it’s because developers have realized that a new model must be implemented to bring in more players due to present economic strain, or because they no longer wish to compete with the subscription-based juggernaut World of Warcraft, it’s no longer surprising to see big-name MMOs eschew the pay-to-play model in favour of something a little more easy on the wallet.

Well, according to a recent interview with GamesTM, Star Wars: The Old Republic lead designer Emmanuel Lusinchi hinted at the possibility of Bioware‘s recently launched MMO transitioning to a free-to-play model:

“The MMO market is very dynamic and we need to be dynamic as well, unless people are happy with what they have, they are constantly demanding updates, new modes and situations. So we are looking at free-to-play but I can’t tell you in much detail. We have to be flexible and adapt to what is going on.”

The Old Republic has taken some rather large subscription hits recently, so it’s not surprising that the developer is working on new ways to keep the game afloat. We know from the EA press conference at this year’s E3 that Bioware has some big updates planned for the game, so it may be a while before we see this model implemented, if it comes at all: ‘looking at free-to-play’ doesn’t mean that the company will decide this is the right route to take, but it certainly has helped keep other MMOs stay afloat, so it’s definitely not outside of the realm of possibility.

via [Ubergizmo]


  1. I would love to see free to play. Its not that I can’t afford 15/month, its that I don’t want to. Its kinda absurd paying about 180 dollars a year for one game. More with expansions. Its also been proven that free to play if done right, are more profitable since some people will spend more than 15 a month if given the chance. hi Rez’s profits went up 6x after goin subscription less. Ea/bioware will see huge profits just from all the game sales. Not to mention the micro transactions. They can also give us the option to be premium members for those who don’t mind paying.